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Here's how Newsweek created special camouflage for Slate's EV
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First Look: Slate Debuting Affordable Electric Vehicle This Month

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Eileen Falkenberg-Hull leads the Autos team at Newsweek. She has written extensively about the auto industry for U.S. News & World Report, CarGurus, Trucks.com, AutomotiveMap, and American City Business Journals. Eileen is an alumna of Pennsylvania State University and the State University of New York at Buffalo.

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In the auto industry, design departments create camouflage patterns to disguise future products while they are being tested on open roads, leaving a bit of mystery for the new vehicle’s debut. Newsweek was given the... Slate

Coming to market soon: A new American electric vehicle company. Slate is poised to disrupt the new car market with a radically simple solution to the common affordable car.

Founded on the principle of redefining cost-effective transportation, Slate aims to beat Tesla to the punch with an inexpensive compact electric vehicle for the everyman. That means that customers have more purchasing power for choices with a Slate than when shopping for a new vehicle at a traditional car dealership.

Though it's a startup, Slate is run by a group of auto industry veterans and American industry leaders, with female leaders as CEO and head of design.

Slate will fully reveal itself on April 24. Visit Newsweek.com/autos for more about it starting on the 24th.

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Camouflage-wrapped Slate vehicle Courtesy of Slate

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About the writer

Eileen Falkenberg-Hull leads the Autos team at Newsweek. She has written extensively about the auto industry for U.S. News & World Report, CarGurus, Trucks.com, AutomotiveMap, and American City Business Journals. Eileen is an alumna of Pennsylvania State University and the State University of New York at Buffalo.

Writers Page

Eileen Falkenberg-Hull leads the Autos team at Newsweek. She has written extensively about the auto industry for U.S. News & ... Read more