🎙️ Voice is AI-generated. Inconsistencies may occur.
MrBeast, an incredibly popular YouTuber with more than 200 million subscribers on the platform, shut down Elon Musk's call to post his content on X, formerly Twitter.
"I uploaded, go watch or I'll drop kick you," MrBeast wrote in a post on X on Saturday.
After a user asked MrBeast to "upload on this platform too," Musk responded to the thread, writing: "Yeah."
But MrBeast—whose real name is Jimmy Donaldson—responded that the revenue from X would barely make a dent in the production cost of his videos.
"My videos cost millions to make and even if they got a billion views on X it wouldn't fund a fraction of it," he wrote. "I'm down though to test stuff once monetization is really cranking!"
Newsweek has contacted MrBeast for comment via email. A spokesperson for X could not immediately be contacted for comment.
My videos cost millions to make and even if they got a billion views on X it wouldn't fund a fraction of it :/
— MrBeast (@MrBeast) December 30, 2023
I'm down though to test stuff once monetization is really cranking!
MrBeast's videos—many of which involve viral stunts and challenges or massive giveaways—cost around a million dollars each to produce, Rolling Stone reported last year. He earns $54 million a year, mostly from ads on his YouTube videos, according to Forbes.
Meanwhile, Musk's platform is struggling with a decline in usage, advertising losses, and misinformation since the billionaire bought Twitter for $44 billion and transformed it into what is now known as X.
The changes Musk has made include paying creators a share of the platform's advertising revenue. But in July, Musk admitted the company had lost about half of its advertising revenue and had "negative cash flow." And last month, he hit out at companies including Disney that have stopped advertising in response to antisemitic and other hateful material on the platform, saying they would "kill the company."

Nevertheless, he told companies that had pulled advertising: "Don't advertise. If someone is going to try and blackmail me with advertising? Blackmail me with money? Go f*** yourself."
MrBeast's brutal response to Musk's request to post video on X was met with mockery from other users.
One user wrote that MrBeast is someone "who actually understands the monetization of online content creation," while Musk was someone "who doesn't" with an "entourage of 'Yes-men.'"
Damn, Elon Musk just got called a broke boy by Mr Beast. ? pic.twitter.com/uzcdAee2qy
— FearRocket (@FearedRocket) December 31, 2023
Another wrote that MrBeast had effectively told Musk: "You can't afford me lil bro."
Another joked: "Damn, Elon Musk just got called a broke boy by Mr Beast."
Another person shared a clip of the moment Musk told advertisers to "go f*** yourself," writing alongside it: "Mr. Beast's quashing of Elon's hopes for growing video on this platform."
Mr. Beast’s quashing of Elon’s hopes for growing video on this platform; https://t.co/9BSBOmtwNU pic.twitter.com/o5rMvCV5fm
— Dutchie ?♂️ (@DutchieHuigens) December 31, 2023
Elon: how about posting on X?
— ? ???? of FrunkPuppy ? (@28delayslater) December 31, 2023
Mr Beast: pic.twitter.com/t7hlvkHLUS
About the writer
Khaleda Rahman is Newsweek's National Correspondent based in London, UK. Her focus is reporting on education and national news. Khaleda ... Read more