Ms. Monopoly Aims to Bring Female Empowerment to Game Night But Some People Aren't Amused

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Hasbro is focusing on female empowerment with its new spin on the classic board game Monopoly. The toymaker announced Ms. Monopoly on Tuesday, introducing the world to the new Monopoly mascot, Mr. Monopoly's "self-made investment guru" niece.

Not Everyone is Amused With Ms. Monopoly
Hasbro launches Ms. Monopoly boardgame on September 10, 2019. The game is aimed at highlighting female trailblazers and sparking women empowerment, however, not everyone is thrilled with the ideology behind the game. Courtesy of Hasbro

The new version of the game aims to highlight female trailblazers with properties and invention investments inspired by women like bulletproof vests, chocolate chips cookies and women's shapewear. Ms. Monopoly is also geared at unmasking gender pay disparities by allowing "women to make more than men," said a company statement, according to USA Today.

Now female players will receive $1,900 in Monopoly money at the very start of the game while male players only receive $1,500. The gender-based increases continue as players pass "Go." Whereas everyone collects $200 in Monopoly money in the classic board game, with Ms. Monopoly, women players receive $240 every time they pass "Go" while men get $200.

Considering all the attention surrounding female empowerment, Jen Boswinkel, senior director of global brand strategy and marketing for Hasbro Gaming, told USA Today Monopoly updates were merely a means to bring a fresh take to the debate surrounding pay inequality and give women the chance to "get an advantage at the start" during a night of board game fun.

Not everyone was amused by Hasbro's newest debut, though.

A number of people thought the game's attempts to address unequal pay fell flat, especially since the new rules disproportionately put women ahead of men instead of having players start the game on the same level field.

Monopoly (classic): Men and Women receive $200 when they pass go.
Ms. Monopoly (woke): When women pass go, they make $240. Men make $200.

Because equality 🙄 pic.twitter.com/Fqb4l789zt

— Don't Walk, RUN! Productions (@DontWalk___RUN) September 10, 2019

Others said the game still failed to recognize its capitalistic history in regards Elizabeth Magie, the progressive woman of the early 1900s who invented the game.

"Parker Bros: Rejects Elizabeth Magie's pitch for The Landlords Game in 1909. Buys her patent decades later for $500 so they can bury it in favor of a similar game 'invented' by a man, which praised capitalism instead of critiquing it. What a woman-friendly legacy, Ms. Monoply!" one user wrote on Twitter on Tuesday.

Parker Bros: Rejects Elizabeth Magie's pitch for The Landlord's Game in 1909. Buys her patent decades later for $500 so they can bury it in favor of a similar game "invented" by a man, which praised capitalism instead of critiquing it. What a woman-friendly legacy, Ms. Monopoly! https://t.co/PVCXqYQJeX

— Beth Elderkin (@BethElderkin) September 10, 2019

Magie created the Landlord Game in 1903 in effort to bring awareness to the greed of major monopolists like John D. Rockefeller and Andrew Carnegie. The game functioned under two sets of rules: The first allowed all players to be rewarded when wealth was generated, while the second set of rules let players build up their own monopolies with the sole intention to beat opponents. The game as a whole was not only aimed at teaching the importance of economic growth as a whole but also to show players wealth was worth more when it was spread across the community rather than only one individual claiming the bulk of it.

Magie filed a legal claim for the Landlord's Game, but more than 30 years later a man Charles Darrow sold his rendition of her game—which he dubbed Monopoly—to Parker Brothers, a New England board game maker who handed it over to Hasbro in 1991. While Darrow and Parker Brothers made millions for the game, Magie reportedly only gained $500 for the game which Monopoly was appropriated.

See a few more reactions to Ms. Monopoly below.

"Ms. Monopoly:" Extra cash when you pass go. And instead of a Get Out of Jail card, women get to play Put 'Em In Jail cards with false #MeToo allegations against men...then collect multi-million-dollar civil suits & book deals. https://t.co/MbNZLTB8Rh

— Michelle Malkin (@michellemalkin) September 10, 2019

I'm extremely disappointed that Ms. Monopoly looks like a regular lady in a blazer and not a gilded age heiress. How are you gonna put Ginnifer Goodwin here next to a dude in a top hat and monocle when you should have had Consuelo Vanderbilt instead pic.twitter.com/CZJurtfwiu

— Victoria McNally (@vqnerdballs) September 10, 2019

I mean, we all know Monopoly was stolen from Elizabeth Magie’s The Landlord‘s Game, so from my academic standpoint-

Monopoly and Ms. Monopoly can fuck off https://t.co/O96ng0ZUt4

— Holly Nielsen (@nielsen_holly) September 10, 2019

I’m guessing they took out the Iron and Thimble pieces...... ?. Ugh..... - “Ms. Monopoly: Hasbro brings gender pay gap debate to game night” https://t.co/NjGKt6NjLx

— SugarTits ??? (@Sugar_Tits_Bear) September 10, 2019

So is Ms. Monopoly supposed to be making a statement? Because as far as I can tell it's just that, who's the target audience?

— LordCheezey (@LordCheezey) September 10, 2019

late capitalism is when hasbro makes a pinkwashed version of monopoly and we're supposed to think it's feminism when ms. monopoly buys all the real estate and raises rents across the board pic.twitter.com/R27a5lsAjo

— holly wood phd (@girlziplocked) September 10, 2019

the funniest thing to me about everyone getting pissed off over ms monopoly? the gag is women will never actually be paid in real life more than men, or even equal to men so there's nothing for pissbaby men to be upset over ¯_(ツ)_/¯

— bee🍯 (@valkinnie) September 10, 2019

Everyone complaining that Ms Monopoly is bad and doesn’t teach equality and yada yada yada are all failing to realize that was the point of the original monopoly before Hasbro stole it. Capitalism bad and creates inequality. Congrats, you played yourselves.

— Vali Steals The Show!?️‍??️‍⚧️ (@ValiRiversong) September 10, 2019

About the writer

Michigan native, Janice Williams is a graduate of Oakland University where she studied journalism and communication. Upon relocating to New York City, she held internships at celebrity news-focused publications including Hollywood Life and Us Weekly. She formerly worked at website Fashion & Style as a reality TV reporter before joining the news desk at International Business Times. Now she covers culture and entertainment for Newsweek. When she's not galavanting around New York's restaurant and wine scene, she's likely catching shows of up-and-coming musicians with friends.


Michigan native, Janice Williams is a graduate of Oakland University where she studied journalism and communication. Upon relocating to New ... Read more