Moment Owner Gives Cat a 'Taste of His Own Medicine' Watched by 7M

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If looks could kill, one owner wouldn't be alive to post her cat's reaction to an annoying sound purposely played as payback.

Lo Birch decided to get her pet back after being woken up at 6 a.m. on a daily basis. The video captioned, "Nothing better than revenge," shows a white cat sleeping on the sofa before being awoken by a high-pitched version of an iPhone ringtone. The cat is far from amused as he gives Birch a death stare.

The clip was posted by @itslobirch and has had more than 7 million views since November 9. A message overlaid on the video reads: "Giving him a taste of his own medicine since he wakes me up with meows at 6 am every morning."

The American Veterinary Medical Association says that almost 32 million households own a cat in the U.S. so it's no wonder the comments section is inundated with messages from other owners dealing with the same problem.

Birch didn't say why her cat wakes her up but, according to an expert, it's pretty normal for cats to be full of energy during the early hours. Daniel Warren-Cummings, a behavior officer for Cats Protection, a charity based in the United Kingdom, told Newsweek about an error that owners commonly make.

He said: "Cats are crepuscular animals that are more active at dawn and dusk. They also sleep a lot in the day but break it up throughout the day, so don't sleep over one long stint as humans do.

"Owners often mistake that their cat is 'waking them up' due to wanting food, but often it's simply that the cat is naturally more active during that time," Warren-Cummings added. "Therefore, feeding them then can actually increase the waking behavior as it's reinforced and the cat learns that it works."

To prevent cats acting like an unwanted alarm clock, Warren-Cummings said owners should add more stimulation and enrichment throughout their day: "For example: playing with fishing-rod toys to increase the chances of your cat resting more overnight."

Angry cat
An angry cat sits on a couch. An owner's way of annoying her cat as revenge has left the internet in stitches. vovashevchuk/iStock/Getty Images Plus

So far, the popular clip that shows the irritated cat has 1.3 million likes and over 3,550 comments.

One user posted: "Bro looks FLABBERGASTED." Another wrote: "From pure serenity to pure annoyance!"

"It's the tight lip for me," commented a third.

"Mine are gonna be sleeping with that sound on repeat," posted another owner.

One post read: "You played the reverse like a pro."

Newsweek reached out to @itslobirch for comment via TikTok. We could not verify the details of the case.

Do you have funny and adorable videos or pictures of your pet you want to share? Send them to life@newsweek.com with some details about your best friend, and they could appear in our Pet of the Week lineup.

About the writer

Lucy Notarantonio is Newsweek's Senior Lifestyle and Trends Reporter, based in Birmingham, UK. Her focus is trending stories and human interest features ranging from health, pets and travel. Lucy joined Newsweek in August 2022 and previously worked at Mercury Press and Media and other UK national newspapers, the Australian Women Magazines and The New York Post. My focus is human-interest stories ranging from relationships to health, fitness, travel, and home. I am always on the lookout for relationships that go against the "norm" such as age-gap ones along with incredible weight loss stories aimed to inspire and motivate others. Languages: English She is a Derby University graduate You can get in touch with l.notarantonio@newsweek.com.


Lucy Notarantonio is Newsweek's Senior Lifestyle and Trends Reporter, based in Birmingham, UK. Her focus is trending stories and human ... Read more