Quiz: Can You Tell News Corp.'s Viral Site Apart From ClickHole?
"Hilary Duff's Grandmas Congratulate Her on Joining Tinder" is one of the many videos on the "Internet Action Force" home page."Hilary Duff's Grandmas Congratulate Her on Joining Tinder" is one of the many videos on the "Internet Action Force" home page.Internet Action Force/iaf.tv
By
Zach Schonfeld is a senior writer for Newsweek, where he covers culture for the print magazine. Previously, he was an editorial fellow for The Atlantic Wire and an editor for PopMatters.com. He's a graduate of Wesleyan University, where he was editor-in-chief of the campus blog Wesleying and a recipient of an Olin Fellowship to study historic preservation. He has also written for The AV Club, Rolling Stone, The Nation, Pitchfork, The Atlantic, The Rumpus, Noisey, and other publications.
In its own words, the site is "the world's first rapid-response team of highly trained, socially awkward digital nerds." More bluntly, it seems like an attempt to pander to a more youthful audience on social media and mimic the massive success of BuzzFeed's video channel. That means alluring and ostensibly "relatable" videos about everyday frustrations ("When You're Outside Without Your Cell Phone"), animals ("Patient Dog Puts Up With Owner's Cruel Hotdog Trick") and whatever "Mark Wahlberg Talking to a Plastic Tree" is.
It's a little hard to tell this apart from ClickHole, The Onion's viral parody site! So we made a quiz. Every headline belongs to either a ClickHole video or Internet Action Force video. Try your luck below.
