Taylor Swift Lucky Number Super Bowl Stats Go Viral—'This Is Insane'

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Taylor Swift's lucky number is 13 and the NFL broadcast partners had some fun with it during Super Bowl LVIII.

The game was broadcast live on CBS and streamed on Paramount Plus, where a graphic relating the number 13 to the NFL was shown onscreen.

Swift's attendance at the game was big news as she was there to support her new boyfriend Travis Kelce win the Super Bowl with the Kansas City Chiefs against the San Francisco 49ers.

taylor swift at super bowl
Taylor Swift at the Super Bowl on February 11, 2024, in Las Vegas, Nevada. The star's lucky number was compared to NFL stats. Harry How/Getty Images

The stats were shared on X, formerly Twitter, and the post went viral, getting more than 113,000 views in a matter of hours.

Some of the stats included the fact it was the 58th Super Bowl and if you add 5 + 8 you get 13. The game was played on February 11, so adding the month, two, plus the date, 11, equals 13.

The Chiefs played against the 49ers, and you guessed it, 4 + 9 is 13, and the halftime score was 10 to 3 in favor of the 49ers, which also equals 13. The Chiefs have won 13 games this season with Kelce playing and plays on the game-winning drive were 13.

"oh i love this," Marisa, a major Swift fan shared alongside an image of the stats to X.

People chimed in on the post to share other 13-related NFL stats and how much they loved the graphic.

"This is insane omg," replied one person.

Another added: "Sports broadcasters learning the Taylor lore and putting numerology on the screen is something else."

And a third wrote: "Qb # they took down.... 13."

Swift's fans have long known about her favorite number, but the world was reminded of it during the Grammys on February 4. The singer used the acceptance speech for Best Vocal Performance to announce she was releasing a new album in April.

That win marked Swift picking up the 13th Grammy of her career.

"Okay this is my 13th Grammy. Which is my lucky number... if I've ever told you that," she began her speech.

"I know that the way the Recording Academy voted is a direct reflection of the passion from the fans. So I want to say thank you to the fans by telling you a secret that I have been keeping from you for the last two years.

"Which is that my brand new album comes out April 19, it's called The Tortured Poets Department, I'm going to go and post the cover right now backstage, thank you, I love you."

The Tortured Poets Department is available to pre-order in several different packages from limited edition vinyl to cassettes and CDs.

The limited edition versions of the 16-track album include the bonus song, "The Manuscript," a collectible 24-page book-bound jacket with three handwritten lyrics and never-before-seen photos.

Update, 2/12/24, 5:49 a.m. ET. This article was updated to include additional information.

About the writer

Shannon Power is a Greek-Australian reporter, but now calls London home. They have worked as across three continents in print, newspapers and broadcast, specializing in entertainment, politics, LGBTQ+ and health reporting. Shannon has covered high profile celebrity trials along with industry analysis of all the big trends in media, pop culture and the entertainment business generally. Shannon stories have featured on the cover of the Newsweek magazine and has been published in publications such as, The Guardian, Monocle, The Independent, SBS, ABC, Metro and The Sun. You can get in touch with Shannon by email at s.power@newsweek.com and on X @shannonjpower. Languages: English, Greek, Spanish.



Shannon Power is a Greek-Australian reporter, but now calls London home. They have worked as across three continents in print, ... Read more