Tom Brady Makes Waves in Super Bowl Even in Retirement

Tom Brady has played in his last Super Bowl (we assume), but he was still a notable presence as the Kansas City Chiefs took on the San Francisco 49ers on Sunday.

Brady appeared in two high-profile Super Bowl ads: One for BetMGM, and one for Dunkin which is known for its ties to the Boston area.

In the Dunkin ad, Brady made a cameo in a storyline starring Ben Affleck. The ad begins with Jennifer Lopez sipping out of a diamond-encrusted Dunkin cup. Affleck and rapper Jack Harlow sat in a car discussing whether or not Affleck should go to Lopez's recording studio. Despite Harlow's reticence, Affleck bursts through the studio doors with a crew behind him, all wearing "DunKing" jumpsuits.

"What up, Bronx?" Affleck bellows. "For your consideration, here comes the Boston Massacre."

The first member of Affleck's band introduced is Brady, wearing sunglasses and his suit.

"Touchdown Tommy on them keys," Affleck says, fist-bumping Brady. "Player-coach."

"You got it," Brady says.

Affleck then introduces Matt Damon as part of his crew, although an embarrassed Damon notes that "It's really hard to be your friend, man."

Brady seems less embarrassed by Affleck's antics, at one point pumping his fist and yelling "DunKings!" in time with the music.

Brady was the focal point of his BetMGM ad, which opens with Vince Vaughn telling the camera that everyone is invited to participate in sports gambling with BetMGM ... except for Brady.

"Wait, what?" a nonplussed Brady asks the camera.

"You've won too much Tommy," Vaughn says. "Let others play."

Vaughn then goes through a number of people who are allowed to gamble. Tom Brady's old babysitter, who describes him as a little troublemaker?

"No one likes a snitch, but you're in," Vaughn says.

The "Tom Brady of spreadsheets?"

"You're in," Vaughn says.

What about seven-time pool champion Tim Birdie, who is clearly Tom Brady in a cowboy hat and aviator sunglasses?

"The dress-up's not helping Tom," Vaughn says. "It's still a no."

For what it's worth, Wayne Gretzky is welcome to participate.

The ad ends with a voiceover encouraging everyone to download BetMGM.

"Except for you, Tom," the voiceover says. "You've won enough."

Brady appeared in 10 Super Bowls during his illustrious NFL career, winning seven of them, including six with the New England Patriots and one with the Tampa Bay Buccaneers. He retired in 2022, then opted to return for the 2023 season before retiring for good.

"The game's in great hands," Brady told ESPN of the NFL's current crop of star quarterbacks. "It's time for other guys to do it. [...] Now I'm just a retired NFL player looking forward to watching all these guys."